Holon East: 2,084 Housing Units and Towers up to 40 Floors in Urban Renewal

Holon, south of Tel Aviv, has long been seen as a quiet, family-friendly city, away from the major changes of the Gush Dan. This image is now changing. An urban renewal plan for more than 2,000 housing units has just been submitted in the east of the city, shortly after the signing of its first roof agreement with the State. For buyers from abroad as well as Israelis already in Israel, it is a market to watch closely, without confusing announcements with reality.

An Entire Neighborhood Rebuilt

According to Nadlan Center, on October 6, 2026, a demolition-reconstruction plan was submitted for publication and objections in eastern Holon. It concerns several streets in a neighborhood of old apartment buildings, covering about 72 dunams.

Source: Nadlan Center.

The project would add 1,433 net housing units (about +220%): the site would have more than three times as many homes as today. The plan is divided into four independent consolidation units, allowing for phased implementation.

This phasing has a practical consequence: the first buildings could be delivered while the rest of the neighborhood is still under construction. The approximately 27,700 m² of retail and employment space aims to create real neighborhood life, but will only open gradually as phases are completed.

Remaining Steps

Submission is only one step. Final approval from the local commission, permits, and the official declaration of the perimeter by the Government Urban Renewal Authority are still required. The developer itself conditions its schedule on obtaining all these authorizations. Public objections can also lead to changes in building heights or the number of units, as seen this week in Jerusalem, where an already approved plan is being appealed.

Holon scales up with its first roof agreement

This project is part of a broader movement. According to Globes, Holon has recently signed its first roof agreement with the State: around 10,700 new housing units spread over eight plans, about 1.75 million square meters of employment and commercial space, and approximately ₪3.1 billion in announced investments. The mayor sees this as catching up on decades of infrastructure delays in older neighborhoods, in connection with future tram and metro links.

Two cautions are necessary. First, the national record of roof agreements shows that less than half of the promised housing units have been marketed in thirteen years: see the record of roof agreements. Second, the metro schedule remains open, as we explain in our article on the Gush Dan metro.

Project portfolios to read with caution

In a podcast published by Nadlan Center on October 4, the head of a construction group warns about the urban renewal project portfolios displayed by companies: according to him, tens of thousands of planned housing units on paper may result in only a few hundred actually built. The important criteria are resident approval, the status of planning, execution capacity, and economic balance.

In Holon East, two of these criteria are documented: 72% of signatures and a submitted plan. The other two will be verified over time.

What are the price benchmarks in the sector?

The article does not provide prices for the upcoming homes. To give some market context, Globes published on October 3rd some recent resales in the neighboring city of Bat Yam, according to the Tax Authority:

These figures refer to second-hand properties and another municipality: they give a general idea of prices in the southern Gush Dan area, not the price of a new apartment in Holon.

Buying in Holon: Three Profiles, Three Approaches

The Buyer from Abroad

Holon offers quick access to Tel Aviv at a lower budget. Focus on projects that already have permits and bank guarantees, rather than listings for developments far in the future.

The Israeli Already in Israel

If you're looking for a primary residence, consider the existing schools, parks, and transportation. Upcoming construction in neighboring areas also means years of building work.

The Owner in a Renovation Zone

If you buy an older apartment included in a project, have the signed agreement reviewed, check the guarantees and planned relocation options, and seek an independent opinion on the timeline.

Essential Checks

Before signing anything, calculate the total cost: 18% VAT included in the price of new properties, closing costs of 10 to 13%, and purchase tax (Mas Rechisha) to be confirmed according to your profile. Also, simulate your payment schedule with our payment installment simulator.

Support is based on three experts: lawyer · broker · architect. The lawyer checks the project stage, permit, and contract; the broker adapts the mortgage (Mashkanta) to a long-term schedule; the architect analyzes plans, neighboring heights, and sunlight exposure.

Visit the Holon page to follow the developments. IsraelStart lists 300+ new projects across Israel: request a personalized assessment, with no obligation.

Sources

- Nadlan Center — Holon East: a plan for 2,100 apartments in towers up to 40 floors submitted (10/06/2026)
- Globes — Rooftop agreements: the results, including the Holon agreement (10/06/2026)
- Nadlan Center — Podcast: urban renewal project diaries (10/04/2026)
- Globes — Recent resales in Bat Yam (10/03/2026)